Straight out of Detroit Rock City comes the one and only Kid Rock (as in "watch that white kid rock!"). On his Lava/Atlantic debut, Kid Rock (nee Bob Ritchie) concocts his trademark cocktail shaker of funk, jazz, psychedelic rock, hip-hop, blues and everything else under the sun to create an indescribably booty-shakin' sound. This album (the Kid's 4th) comes on the heels of his contribution to Atlantic's Road Rash 3D soundtrack and features the 1st single, "I Am the Bullgod."