Long before hip hop superstars and thug culture filled our airwaves and shopping malls, the Miami Hurricanes brought street values and hood bravado into America's living room. Recruiting from some of the toughest ghettos in Florida, a football program on the verge of collapse was re-energized with some of the most controversial and brilliant players in football history. With a newly branded swagger, inspired and fueled by the quickly growing Miami hip hop culture, these Canes took on larger-than-life personalities, winning four national titles between 1983 and 1991. Filmmaker Billy Corben (Cocaine Cowboys) tells the story of how these "Bad Boys" of football changed the attitude & ultimately the rules of the game, and how this serene campus was transformed into "The U".